In this episode, Andrew sits down with Amy Win – founder of 4Lunch, an award-winning social enterprise that runs cookery courses, food business training and catering. Episode Notes: [00:48] Amy introduces herself and her story. [02:04] Setting up a social enterprise. [05:28] Finding help and getting a mentor. [07:20] How 4Lunch operates as a social […]
In this episode, we discuss the importance of website speed and a few easy ways to keep your website fast. Website speed tools: Google PageSpeed Insights: https://developers.google.com/speed/pagespeed/insights/ GTmetrix: https://gtmetrix.com/ Image Compressor: https://imagecompressor.com/ W3 Total Cache: https://wordpress.org/plugins/w3-total-cache/ Freelancers: Fiver: https://www.fiverr.com/ People Per Hour: https://www.peopleperhour.com/
It’s not uncommon to drive traffic to your site, but for that traffic not to convert into anything more than a visitor. In this article, we’ll explore some reasons why you might not be converting that traffic into a customer or an enquiry. 1. They’re browsing and consuming content. If your website has strong content […]
In this video, we discuss why you should be using Google AdWords to rank higher on Google. We also touch on Search Engine Optimisation (SEO) and how the things that you need to do to rank higher can sometimes prevent your customers from taking action. Therefore, paying to have a clean simple page rank higher […]
With so much change that’s constantly happening with search engines, the arrival of voice and the ever-changing social media algorithms we explore if blogging is still an important part of marketing in 2018.