In this episode, we look at perfectionism in marketing and business. It’s very easy to fall into the perfectionism trap. That is, we put off doing things until they’re perfect. The problem with this is that you’re not moving forward, and you’ll never move forward as nothing is ever perfect. It’s not uncommon to […]
Do you have any of the following questions about starting a podcast or even upgrading your podcast setup? I want to start a podcast, but I’m lost? I want to know how to record two people speaking? I want to know how to record an interview when someone is in a different location? I want […]
In this episode, we discuss how you can get started with video marketing. Especially if you don’t want to be on camera. You’ll have seen an increase of videos on your social media platforms. There are two reasons for this: They’re the most consumed content, so social media platforms give them more exposure. Marketers understand […]
In this episode, we discuss if you should write a book to help market your business and establish your personal brand. With the ease of producing eBooks and self-publishing, it became very popular to write a book about your field of expertise and establish yourself as a leader. However, writing a 150 to 200 […]
In this article I am going to show you how to do a marketing strategy. And I’m going to show you how to do it step by step. I’ve worked with different people on marketing strategies from Oxford graduate Marketing Directors of big global organisations to sole traders who had never made one. While creating […]
With so much change that’s constantly happening with search engines, the arrival of voice and the ever-changing social media algorithms we explore if blogging is still an important part of marketing in 2018.